Wednesday, 28 February 2007

Anna Rhodes

I have always been interested in things from the past - things I can remember and things that came before me. I recently wrote my dissertation around the current trend for vintage and second hand clothes entitled, 'The Appropriation of 'Vintage' on Second Hand Clothes by the Fashion Industry'. It was about the way in which the media took the age old idea of wearing second hand and vintage clothes - be it for quality or individuality, and bastardised and democratised the concept as a trend, thus changing the meaning.

Nostalgia, in our post-modern society plays a huge role. We are seduced by the idea of a mythological age that seemed less complicated, more safe and more charming.

Unfortunately, designers have come to rely on images and styles of the past to make their designs seem more warming to the client. I have seen evidence of designers who dress modern design in old clothes, a warm layer of nostalgia, as a way to make things seem comforting, whether the product/magazine/design is suited to the style or not.

I have manifested this idea into a project which will result in an adult sized childrens coin operated ride. This scaled up, bizarre object will be fully working. Around 7ft in height it will give the rider the same experience an original ride gives small children, an experience i'm sure most people have had in their childhood. The ride will be in the shape of a giraffe. (below)

Accompanying it will be a log book documenting the decision making process, and recording every step of the way - e.g. why i made it a giraffe, why a ride etc. It will be a celebratory and obsurd object that i feel will look great as a 3D object in the show.

Graphics will be available to look at tomorrow.

Anna

6 comments:

gdcom student said...

Will come armed with a bag of shiny new 20p's Anna!
Christine

gdcom student said...

'Bastadised'?...no, no, no- crude and down market!
If you dont have a more sophisticated title by tomorrow leave out. Also DO NOT relate to you or your interests at all, way to subjective and automatically for-shortens the idea.
Open with one paragraph and then BULLET POINTS- less waffley and more akin to professional marketing strategy.
You have such a fabulous idea- you must really claim and sell it, why still so apologetic?
GTS

gdcom student said...

ok, i've changed the name.. it's becoming clear I'm having problems picking one. I need a copywriter!The reason I made it personal was because i misunderstood something you said yesterday about a sentence beginning with 'I am interested in..' or 'I am worried about'. My notes from yesterdays session are obviously confused... I'm about to re-write now.
A

gdcom student said...

And Geoff, do you mean 'If I don't have a sophisticated title by tomorrow don't bother coming in' or do you mean 'If I don't have a sophisticated title don't offer one to AS?'

gdcom student said...

Im sure he means leave the title out!

gdcom student said...

Cool...will great I'm sure.
GTS